With the advent of Covid many businesses have had to radically change their business in order to survive. Medical conferences is a huge international sector and one of our long term clients risked disappearing if they could not take their conference completely online.
Beyond worked closely with Medegs (https://espacehf.org/?token=ajjbhsdjsacbkjjhbjahgdcjnnscn) and in collaboration with their partners to design, plan and host a medical conference. This required making a website with multiple customized landing pages per specialty, running a digital ad campaign on very key sectors, implementing a strong social media campaign, doing SEO and handling a digital outreach program for doctors. Beyond also put together a 24/7 live support team to help with registration and questions. Our team worked closely with the partners making live updates to the web and social media 24/7 and provided daily metrics to the stakeholders.
The result was beyond expectations. A turnout of close to 15000 participants across 198 countries. The conference ran for several days across 3 timezones.